Conversion (Clicks into Customers)
The Business Building Division of XLeration Services
Convert more Clicks into Customers
Ensure your Website is Engaging & Effective!
Conversion:
FACT: All the traffic you could want will do you no good if your website is not designed to convert that traffic into contacts.
PROBLEM:
- Many websites don't take advantage of design and technology strategies that will improve the conversion rate
- This is costing you potential revenue
Good things to know:
- What is you click to call rate?
>> On average, how many unique visitors do you get to your website and what percentage click to call, book an appointment or send an email?
>> 10% is a good target - How long does a visitor spend on your site?
>> We like to see over 1 minute per page with an average of at least 2 page views. This means they have found something interesting.
>> if you page view is under 30 seconds, it means they didn't or couldn't find what they were looking for and left. - What are you doing to keep your website engaging?
>> Chatbots are a great way to actively engage your visitors. It's purpose is to gather their contact information so you can follow up. - Do you regularly update the content on your website?
>> Recent updates tells the website visitor that you are current and active in your business. Content like blog posts, tips, success stories and most importantly, testimonials, should be updated frequently. - Is you website ADA compliant? If not, it can be a target for time-wasting, expensive lawsuits. If it IS, it can service the 20% of people who have disabilities (more conversions). It is also good for public relations!
SOLUTION:
- We provide a FREE Digital Diagnostic to suggest design and technology strategies to improve your website results. CLICK for the backstory of a recent website makeover for a local franchise.
- There is no obligation. Our goal is to educate business owners about the potential
- We also have a tool box of widgets that improve your conversion rate PLUS save you TIME!